The Gauquelin Mars Effect: The One Time Astrology Looked Right in the Data, and Why Researchers Still Reject It
The Gauquelin Mars Effect was astrology's strongest apparent hit in statistical data, but later independent tests failed to replicate it.
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What Science Says About Face Reading: From 19th-Century Criminal Physiognomy to Modern ResearchWhen a tarot reading 'works': the cards or the sitter's belief? What the research saysWhy Hanoi Apartment Buyers Consult Feng Shui: Research on Spiritual Security When Buying a HomeWhy phrases like 'energy', 'vibration', 'the universe sends signals' sound profound: research on pseudo-profound statementsDo 'lucky' house numbers and floor numbers raise property prices? Evidence from real estate market researchDo People Turn to Divination More When They Feel Anxious? Research on Stress, Control and Ritual
What is pseudoscience, and why is drawing the line between science and pseudoscience far harder than it looks
What is pseudoscience? A look at the definition, Popper's demarcation criterion, critiques from Duhem, Quine and Kuhn, and the practical stakes involved.
Why Humans See Patterns Where None Exist: From Faces in Clouds to Repeating Numbers in Life
Apophenia explains why the brain sees faces in clouds, repeating numbers and patterns in random data, plus where the line to delusion lies.
Is Numerology from Pythagoras? The Origin of the Name-and-Birth-Date System in Early 20th-Century America
The numerology system that reads core numbers from names and birth dates took shape in America in the early 20th century with L. Dow Balliett.
Critical Thinking Before a Claim: Five Questions to Ask and the Most Common Logical Fallacies
Before a claim, split it into statement, reason, and evidence, then ask five questions. Common errors include confirmation bias and sunk cost.
Children of the Dragon, Grandchildren of the Immortals: How the Old Histories Recorded the Tale of Lạc Long Quân and Âu Cơ
The story of Lạc Long Quân and Âu Cơ, the sack of one hundred eggs, as recorded in Đại Việt sử ký toàn thư and Đại Nam quốc sử diễn ca, and what is myth.
Do People Turn to Divination More When They Feel Anxious? Research on Stress, Control and Ritual
Anxiety and ritual seeking track together in observational data, but experiments that induced lost control have not replicated.
Can Astrology Predict Personality? What the Double-Blind Tests Say
Do astrologers matching charts to unknown people beat chance? Double-blind tests, Carlson 1985 to Hartmann 2006, found they did not.
Karl Popper's Falsifiability: A Conjecture That Cannot Be Wrong Says Nothing
Falsifiability is Karl Popper's test: a theory is scientific only if observation could contradict it. He used astrology as a system that cannot be wrong.
Are Psychics Real? How Anomalistic Psychology Explains the "Sixth Sense" Experience
Controlled tests have not shown psychic ability. Anomalistic psychology links "sixth sense" experiences to misattribution and subjective validation.
How MBTI and Big Five differ, and why psychology uses Big Five
MBTI and Big Five measure nearly the same four personality dimensions, but MBTI splits people into 16 discrete groups while Big Five keeps continuous scores.
What Is Synastry Chart Comparison and Why Has It Not Been Proven?
Synastry compares two birth charts through planetary aspects between two people: how it is read, where schools differ, and why science has not confirmed it.
Do 'compatible' zodiac signs marry more durably? Swedish population data answer
Swedish population register data from 1968 to 2001 show couples with 'compatible' zodiac signs neither marry more nor divorce less.
Where Did Astrology Begin: From Mesopotamian Celestial Omens to the Personal Chart
The oldest personal chart is a Babylonian tablet from around the 5th century BCE. This study follows astrology from Mesopotamian omens to Greece and Persia.
The Placebo Effect: Why Feeling Lighter After a Ceremony Is Real, Even When the Ritual Changes Nothing About the Condition
The placebo effect explains why feeling lighter after a ritual can be real, though it changes only subjective experience, not the disease itself.
Online Tu Vi Today: When Does Adaptation Become Creativity and When Does It Become a Mix of Truth and Falsehood?
Online Tu Vi today mixes real knowledge with misinformation. The line between adaptation and distortion lies in preserving the original framework.
What Is Kim Hoàng Painting and How Does It Differ from Đông Hồ and Hàng Trống?
Kim Hoàng paintings are Tết folk prints on red paper, lost after the 1915 flood. They are set apart from Đông Hồ and Hàng Trống.
Why some people 'must go to the field': spirit roots (căn đồng) through practitioners' accounts and how anthropologists read them
Practitioners describe căn đồng as a spirit root that forces the trình đồng rite, while anthropologists read it as rebuilding self and social position.
Tống ôn, tống gió and Covid-19 Era Peace-Praying Ceremonies: Vietnamese Epidemic-Expelling Rituals and the Changes During the Pandemic
Tống ôn, tống gió is a Mekong Delta ritual that sends epidemics and misfortune away by river. It explores how Covid-19 changed these ceremonies.
Shang Oracle Bone Divination: What the Ancients Asked by Burning Turtle Shells and Ox Bones, and Why It Is the Earliest Layer of Divination with Writing
Shang oracle bone divination (c. 13th to 11th century BCE) burned turtle shells and ox bones, read the cracks, then carved the question onto the bone.
How Reliable Are Personality Tests: Enneagram, MBTI, and Why Employers Should Not Use Them to Screen People Out, with a Comparative North, Central, and South Vietnam Perspective
Enneagram and MBTI are self-understanding tools, not screening criteria, with a North, Central, and South Vietnam view of how each region receives them.
Does Marrying on a 'Lucky' Day Make a Marriage Last: Dutch Marriage Data and Low-Transaction Days in Singapore
Dutch research links weddings on special dates to an 18 to 36 percent higher divorce risk, mostly from couples' traits, not the date.
Does the Full Moon Make People Act Differently: Crime, Birth Counts and Sleep Through the Lens of Data
Large meta-analyses find no link between moon phase and crime or birth counts. For sleep, the evidence remains contested and depends on light exposure.
What Giai Mong Truyen Is and How Dreams Were Understood in Vietnamese Literature
Giai mong truyen is a Vietnamese story type built on a dream and its reading. This covers its origins, mechanisms, dream categories and how dreams were read.
Do Children Born in an 'Auspicious' Year Study Better? When Parents' Beliefs Make the Prediction Come True
Studies in mainland China, Taiwan, Hồng Kông and Asian-American communities find Dragon-year children score slightly higher.
Why Many People Find Their Zodiac Sign Description Fits Them: The Self-Attribution Effect
Surveys once linked fire signs to extroversion, but later research ties that link to whether people already knew astrology's traits for their sign.
How Much Is a Pretty License Plate Worth: Plate Auctions and the Value of Belief in Numbers
Hồng Kông license plate auction data shows number 8 sells higher and number 4 lower. That price gap measures belief and status signaling, not luck.
How Having a Dragon Year Baby Affects the Mother: Zodiac Belief as a Natural Experiment in Economics
Economists use Dragon year birth timing to measure how a first child affects mothers' employment, and what that timing reveals about ethnic identity.
What Does a Vietnamese Family Genealogy Record and Where Did People Keep It?
A clan genealogy lists taboo and courtesy names, birth and death dates, burial sites and children; it was kept in an altar cabinet or box at the clan hall.
Saint Mother Liễu Hạnh: The Only Female Saint in the Four Immortals and the Mother Goddess Worship of the Three Realms
Saint Mother Liễu Hạnh, the only female saint among the Four Immortals, is tied to the three descents to earth and to the Three Realms Mother Goddess worship.
The Hre People: Where They Live, Their Language, Worship Customs and Main Festivals
The Hre live in western Quảng Ngãi and An Lão in Bình Định, speak a Mon-Khmer language and hold the buffalo sacrifice as their largest rite.
What Is Giỗ Hậu: How Do People Without Sons Buy Hậu in the Clan, Village, or Pagoda to Be Offered Ancestor Rituals After Death?
Giỗ hậu is the custom of people without heirs giving money or land to their clan, village, or pagoda to be offered ancestor rituals after death.
What Are Tuần and Triệt on a Tử Vi Chart, How Are They Placed, and What Do They Do to Stars in the Blocked Palaces?
Tuần Không and Triệt Không are two void stars that block between two palaces, placed by the tuần Giáp and the year's heavenly stem.